Developing sun protection messages that resonate with adolescents
Conference paper
Jones, Sandra C., Telenta, Joanne and Iverson, Donald. (2010). Developing sun protection messages that resonate with adolescents. In Russell-Bennett, Rebekah and Rundle-Thiele, Sharyn (Ed.). 2010 International Nonprofit and Social Marketing (INSM) Conference. Brisbane, Queensland, Australia 15 - 16 Jul 2010 Brisbane, Queensland: Faculty of Business, Queensland University of Technology. pp. 96-99
Authors | Jones, Sandra C., Telenta, Joanne and Iverson, Donald |
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Type | Conference paper |
Abstract | [Extract] Australia has the highest incidence of skin cancer in the world, outnumbering all other forms of cancer by more than 3 to 1. Adolescents engage in fewer sun protective strategies than adults (Dobbinson and Hill, 2004); and sun protective behaviours among Australian adolescents are worsening (Livingstone and White, 2003; Beckmann and Conor, 2004). The decline begins in pre-adolescence, troughs around 15 to 17 years, and improves with the move into young adulthood (Coogan et al., 2001; Sjoberg et al., 2004; Schofield and Freeman, 2001). |
Year | 2010 |
Publisher | Faculty of Business, Queensland University of Technology |
Open access | Open access |
Publisher's version | License All rights reserved File Access Level Controlled |
Book title | Conference proceedings : Connecting thought and action : 2010 International Nonprofit and Social Marketing Conference (INSM) |
Page range | 96-99 |
ISBN | 9781741073201 |
Web address (URL) of conference proceedings | https://aasm.org.au/wp-content/uploads/2017/04/AASM2010_ISNM_Conference_Proceedings.pdf |
Research Group | Centre for Health and Social Research |
Output status | Published |
Publication dates | |
Online | 15 Jul 2010 |
Additional information | Bronze open access. © 15 July 2010. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic or mechanical, photocopying, recording or otherwise without the prior permission of the copyright owner. Copyright rests with the authors |
Place of publication | Brisbane, Queensland |
Editors | Russell-Bennett, Rebekah and Rundle-Thiele, Sharyn |
https://acuresearchbank.acu.edu.au/item/85594/developing-sun-protection-messages-that-resonate-with-adolescents
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