The enigma of Toyota's competitive advantage: Is Denso the missing link in the academic literature?

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Anderson, Evelyn. (2003). The enigma of Toyota's competitive advantage: Is Denso the missing link in the academic literature Australia: Australia–Japan Research Centre.
AuthorsAnderson, Evelyn
Abstract

This paper analyses the reasons for the competitiveness of Toyota. It focuses on the companys unique relationship with one partner supplier Denso where contingency loss potential is the greatest. A literature review reveals some gaps between the English and Japanese literature. The author uses resource based view literature, game theory literature, transaction cost literature and the concept of positive external economy to explain Toyotas success. She also identifies a future research question: might Toyotas domestic success have arisen partly because its competitors did not understand the way it worked?

KeywordsToyota Jidosha Kabushiki Kaisha; Denso (Firm); Business enterprises; Organisation and Management Theory
Year2003
PublisherAustralia–Japan Research Centre
Place of publicationAustralia
Page range1 - 45
ISSN0728-8409
Web address (URL)http://hdl.handle.net/1885/41999
Open accessOpen access
Research GroupSchool of Arts
Publisher's version
JournalPacific Economic Paper
Journal citation339, pp. 1 - 45
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https://acuresearchbank.acu.edu.au/item/866y6/the-enigma-of-toyota-s-competitive-advantage-is-denso-the-missing-link-in-the-academic-literature

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