Blue ocean strategies: Should Asia Pacific managers sail these waters?
Journal article
Dufour, Yvon and Steane, Peter David. (2009). Blue ocean strategies: Should Asia Pacific managers sail these waters? Asia-Pacific Journal of Business Administration. 1(2), pp. 85 - 88. https://doi.org/10.1108/apjba.2009.41501baa.001
Authors | Dufour, Yvon and Steane, Peter David |
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Year | 2009 |
Journal | Asia-Pacific Journal of Business Administration |
Journal citation | 1 (2), pp. 85 - 88 |
Publisher | Emerald Publishing Limited |
ISSN | 1757-4323 |
Digital Object Identifier (DOI) | https://doi.org/10.1108/apjba.2009.41501baa.001 |
Page range | 85 - 88 |
Research Group | Peter Faber Business School |
Place of publication | United Kingdom |
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https://acuresearchbank.acu.edu.au/item/88q81/blue-ocean-strategies-should-asia-pacific-managers-sail-these-waters
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