An empirical investigation of factors predicting the choice of an advertising agency
Thesis
Bell, Ralitza. (2016). An empirical investigation of factors predicting the choice of an advertising agency [Thesis]. https://doi.org/10.4226/66/5a9cc1e8b0baf
Authors | Bell, Ralitza |
---|---|
Qualification name | Doctor of Philosophy (PhD) |
Year | 2016 |
Publisher | Australian Catholic University |
Digital Object Identifier (DOI) | https://doi.org/10.4226/66/5a9cc1e8b0baf |
Final version | |
Publication dates | 01 Jan 2016 |
Permalink -
https://acuresearchbank.acu.edu.au/item/8v15z/an-empirical-investigation-of-factors-predicting-the-choice-of-an-advertising-agency
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