Big data in qualitative research

Book chapter

Mills, Kathy A.. (2021). Big data in qualitative research. In In Atkinson, Paul, Delamont, Sara, Cernat, Alexandru, Sakshaug, Joseph W. and Williams, Richard A. (Ed.). SAGE research methods foundations pp. 1-12 SAGE Publications. https://doi.org/10.4135/9781526421036932528
AuthorsMills, Kathy A.
EditorsAtkinson, Paul, Delamont, Sara, Cernat, Alexandru, Sakshaug, Joseph W. and Williams, Richard A.
Abstract

[Extract] Big data have emerged in an era of heightened digital change, appearing in literature and research since the turn of the 21st century. Big data refer to rapidly produced, digitally encoded information of variety, velocity, volume, value, and veracity (5 Vs) that is used as evidence for a phenomenon, commonly having relationality within data networks (Mills, 2019). While increasingly relevant to qualitative, quantitative, and mixed methods research, this entry discusses big data in qualitative research—a field in which a large variety of nonstatistical data have always been central. Here, the meaning and significance of big data is established, providing examples for qualitative and mixed methods research. A brief history of big data is described, while identifying some of the key potentials and challenges of big ...

Keywordsqualitative research; big data; privacy; dataveillance; mobile research methods; netnography; text mining; data visualization
Page range1-12
Year2021
Book titleSAGE research methods foundations
PublisherSAGE Publications
Place of publicationLondon, United Kingdom
ISBN9781473965003
9781529750485
1473965004
Digital Object Identifier (DOI)https://doi.org/10.4135/9781526421036932528
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Output statusPublished
Publication dates
Online23 Sep 2020
Print07 Apr 2021
Publication process dates
Deposited18 May 2022
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