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Internet filters and entry pages do not protect children from online alcohol marketing

Jones, Sandra
Thom, Jeffrey
Davoren, Sondra
Lance, Barrie
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Abstract
We review programs and policies to prevent children from accessing alcohol marketing online. To update the literature, we present our recent studies that assess (i) in-built barriers to underage access to alcohol brand websites and (ii) commercial internet filters. Alcohol websites typically had poor filter systems for preventing entry of underage persons; only half of the sites required the user to provide a date of birth, and none had any means of preventing users from trying again. Even the most effective commercial internet filters allowed access to one-third of the sites we examined.
Keywords
Date
2014
Type
Journal article
Journal
Journal of Public Health Policy
Book
Volume
35
Issue
1
Page Range
75-90
Article Number
ACU Department
ACU Engagement
Relation URI
Source URL
Event URL
Open Access Status
License
File Access
Controlled
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