Alexander Campbell
Contact category | Researcher |
---|---|
Job title | Lecturer |
Research institute | Peter Faber Business School |
Faculty of Law and Business |
Research outputs
Input, outcome, and impact : A program-informed model to improve the effectiveness of corporate social marketing
Campbell, Alexander, Deshpande, Sameer, Kumar, Sunil, Rundle-Thiele, Sharyn and West, Tracey. (2023). Input, outcome, and impact : A program-informed model to improve the effectiveness of corporate social marketing. Social Marketing Quarterly. pp. 1-31. https://doi.org/10.1177/15245004231209101Journal article
Social advocacy : A conceptual model to extend post-intervention effectiveness
Campbell, Alexander, Deshpande, Sameer, Rundle-Thiele, Sharyn and West, Tracey. (2023). Social advocacy : A conceptual model to extend post-intervention effectiveness. Journal of Strategic Marketing. pp. 1-14. https://doi.org/10.1080/0965254X.2023.2179653Journal article
Motivators of indiscriminate and unsafe supplement useamong young Australians
Campbell, Alexander, Carins, Julia, Rundle-Thiele, Sharyn, Deshpande, Sameer and Baker, Bradley. (2021). Motivators of indiscriminate and unsafe supplement useamong young Australians. International Journal of Environmental Research and Public Health. 18(19), p. Article 9974. https://doi.org/10.3390/ijerph18199974Journal article
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