A look 'through the windows' at ABC Play School: 45 years in a changing media landscape

Journal article


Harrison, Catherine. (2013). A look 'through the windows' at ABC Play School: 45 years in a changing media landscape. Early Child Development and Care. 183(1), pp. 137 - 148. https://doi.org/10.1080/03004430.2012.658513
AuthorsHarrison, Catherine
Abstract

The children's television programme Play School has been a regular weekday viewing for Australian children and their families for over 45 years. This paper invites the reader to take a look behind the scenes or ‘through the windows’ at Australian Broadcasting Corporation's Play School. It provides insight into the beginnings of Play School and development of a series and identifies some of the changes that have occurred since the first screening in 1966. The team at Play School continues to extend and refine the programme in response to new directions in the nature of early childhood experience for Australian children and their families, the diversity of the community and the developments in media technology and marketing. The commitment to engaging with contemporary society and exploring new directions in information and communication technologies provides ongoing challenges as well as new possibilities for the programme.

Keywordschildren; television; media; Play School
Year2013
JournalEarly Child Development and Care
Journal citation183 (1), pp. 137 - 148
PublisherRoutledge
ISSN0300-4430
Digital Object Identifier (DOI)https://doi.org/10.1080/03004430.2012.658513
Scopus EID2-s2.0-84871199940
Page range137 - 148
Research GroupSchool of Education
Publisher's version
File Access Level
Controlled
Place of publicationUnited Kingdom
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https://acuresearchbank.acu.edu.au/item/85y45/a-look-through-the-windows-at-abc-play-school-45-years-in-a-changing-media-landscape

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