Syed Muhammad Fazal-e-Hasan


Job titleSenior Lecturer
Research institutePeter Faber Business School
Faculty of Law and Business

Research outputs

A multi-method approach to examining consumer intentions to use smart retail technology
Fazal-e-Hasan, Syed Muhammad, Amrollahi, Alireza, Mortimer, Gary, Adapa, Sujana and Balaji, M. S.. (2021). A multi-method approach to examining consumer intentions to use smart retail technology. Computers in Human Behavior. 117, p. 106622. https://doi.org/10.1016/j.chb.2020.106622

Journal article

The interplay of positive and negative emotions to quit unhealthy consumption behaviors : Insights for social marketers
Fazal-e-Hasan, Syed Muhammad, Ahmadi, Hormoz, Mortimer, Gary, Sekhon, Harjit, Kharouf, Husni and Jebarajakirthy, Charles. (2020). The interplay of positive and negative emotions to quit unhealthy consumption behaviors : Insights for social marketers. Australasian Marketing Journal. 28(4), pp. 349-360. https://doi.org/10.1016/j.ausmj.2020.07.004

Journal article

How gratitude improves relationship marketing outcomes for young consumers
Fazal-e-Hasan, Syed, Mortimer, Gary, Lings, Ian and Kaur, Gurjeet. (2020). How gratitude improves relationship marketing outcomes for young consumers. Journal of Consumer Marketing. 37(7), pp. 713-727. https://doi.org/10.1108/JCM-10-2019-3446

Journal article

Examining the consequences of customer-oriented deviance in retail
Mortimer, Gary, Fazal-e-Hasan, Syed Muhammad and Strebel, Judi. (2021). Examining the consequences of customer-oriented deviance in retail. Journal of Retailing and Consumer Services. 58, p. Article 102315. https://doi.org/10.1016/j.jretconser.2020.102315

Journal article

Is the meaning of ethical leadership constant across cultures? A test of cross-cultural measurement invariance
Ahmad, Saima, Fazal-e-Hasan, Syed Muhammad and Kaleem, Ahmad. (2020). Is the meaning of ethical leadership constant across cultures? A test of cross-cultural measurement invariance. International Journal of Manpower. https://doi.org/10.1108/IJM-02-2019-0079

Journal article

Explaining the impact of consumer religiosity, perceived risk and moral potency on purchase intentions
Mortimer, Gary, Fazal-e-Hasan, Syed Muhammad, Grimmer, Martin and Grimmer, Louise. (2020). Explaining the impact of consumer religiosity, perceived risk and moral potency on purchase intentions. Journal of Retailing and Consumer Services. 55, pp. 1 - 13. https://doi.org/10.1016/j.jretconser.2020.102115

Journal article

Examining the antecedents and consequences of perceived shopping value through smart retail technology
Adapa, Sujana, Fazal-e-Hasan, Syed Muhammad, Makam, Sathyaprakash Balaji, Azeem, Muhammad Masood and Mortimer, Gary. (2020). Examining the antecedents and consequences of perceived shopping value through smart retail technology. Journal of Retailing and Consumer Services. 52, pp. 1 - 11. https://doi.org/10.1016/j.jretconser.2019.101901

Journal article

Feel, think, avoid: Testing a new model of advertising avoidance
Kelly, Louise, Kerr, Gayle, Drennan, Judy and Fazal-e-Hasan, Syed Muhammad. (2019). Feel, think, avoid: Testing a new model of advertising avoidance. Journal of Marketing Communications. 27(4), pp. 343-364. https://doi.org/10.1080/13527266.2019.1666902

Journal article

The role of brand innovativeness and customer hope in developing online repurchase intentions
Fazal-e-Hasan, Muhammad, Ahmadi, Hormoz, Kelly, Louise and Lings, Ian. (2019). The role of brand innovativeness and customer hope in developing online repurchase intentions. Journal of Brand Management. 26(2), pp. 85 - 89. https://doi.org/10.1057/s41262-018-0122-4

Journal article

Examining customer-oriented positive deviance intentions of retail employees
Fazal-e-Hasan, Muhammad, Mortimer, Gary, Lings, Ian N. and Drennan, Judy. (2019). Examining customer-oriented positive deviance intentions of retail employees. International Journal of Retail and Distribution Management. 47(8), pp. 836 - 854. https://doi.org/10.1108/IJRDM-10-2018-0235

Journal article

Managing relationships: Insights from a student gratitude model
Fazal-e-Hasan, Syed Muhammad, Mortimer, Gary, Lings, Ian, Sekhon, Harjit and Howell, Kerry. (2019). Managing relationships: Insights from a student gratitude model. Research in Higher Education. https://doi.org/10.1007/s11162-019-09576-6

Journal article

The role of effective communication and trustworthiness in determining guests’ loyalty
Kharouf, Husni, Sekhon, Harjit, Fazal-e-Hasan, Syed Muhammad, Hickman, Ellie and Mortimer, Gary. (2019). The role of effective communication and trustworthiness in determining guests’ loyalty. Journal of Hospitality Marketing and Management. 28(2), pp. 240 - 262. https://doi.org/10.1080/19368623.2018.1505574

Journal article

Examining consumer purchase intentions of non‐prescription medicines in supermarkets and community pharmacies
Mortimer, Gary, Grimmer, Louise and Fazal-e-Hasan, Syed M.. (2019). Examining consumer purchase intentions of non‐prescription medicines in supermarkets and community pharmacies. International Journal of Pharmacy Practice. 27(3), pp. 232-240. https://doi.org/10.1111/ijpp.12494

Journal article

How ethical leadership stimulates academics’ retention in universities : The mediating role of job-related affective well-being
Ahmad, Saima, Fazal-e-Hasan, Syed Muhammad and Kaleem, Ahmad. (2018). How ethical leadership stimulates academics’ retention in universities : The mediating role of job-related affective well-being. International Journal of Educational Management. 32(7), pp. 1348-1362. https://doi.org/10.1108/IJEM-11-2017-0324

Journal article

Segmenting Brands' Social Network Site (SNS) consumers : A four-country study
Andrews, Lynda, Bianchi, Constanza, Wiese, Melanie, Cuneo, Andrés and Fazal E. Hasan, Syed. (2019). Segmenting Brands' Social Network Site (SNS) consumers : A four-country study. Journal of International Consumer Marketing. 31(1), pp. 22-38. https://doi.org/10.1080/08961530.2018.1475273

Journal article

Examining the role of consumer hope in explaining the impact of perceived brand value on customer–brand relationship outcomes in an online retailing environment
Fazal-e-Hasan, Muhammad, Ahmadi, Hormoz, Mortimer, Gary, Grimmer, Martin and Kelly, Louise. (2018). Examining the role of consumer hope in explaining the impact of perceived brand value on customer–brand relationship outcomes in an online retailing environment. Journal of Retailing and Consumer Services. 41, pp. 101 - 111. https://doi.org/10.1016/j.jretconser.2017.12.004

Journal article

Train the child and teach the adult: Developing intervention strategies for increasing seafood consumption
Birch, Dawn, David, Dean, Fazal-e-Hasan, Syed Muhammad and Lawley, Meredith. (2018). Train the child and teach the adult: Developing intervention strategies for increasing seafood consumption. Journal of Consumer Behaviour. 17(4), pp. 426 - 438. https://doi.org/10.1002/cb.1719

Journal article

Measuring the experience of off-price fashion shopping: scale development and validation "The role of effective communication and trustworthiness in determining guests’ loyalty"
Mortimer, Gary, Fazal-e-Hasan, Syed Muhammad, O'Donnell, Kathleen A. and Strebel, Judi. (2018). Measuring the experience of off-price fashion shopping: scale development and validation "The role of effective communication and trustworthiness in determining guests’ loyalty". Journal of Fashion Marketing and Management. 22(4), pp. 454 - 475. https://doi.org/10.1108/JFMM-01-2018-0005

Journal article

How gratitude influences customer word-of-mouth intentions and involvement : The mediating role of affective commitment
Fazal-e-Hasan, Syed Muhammad, Lings, Ian N., Mortimer, Gary and Neale, Larry. (2017). How gratitude influences customer word-of-mouth intentions and involvement : The mediating role of affective commitment. Journal of Marketing Theory and Practice. 25(2), pp. 200-211. https://doi.org/10.1080/10696679.2016.1270769

Journal article

Development and validation of the Self-Gifting Consumer Behaviour scale
Mortimer, Gary, Bagoure, Ursula and Fazal-e-Hasan, Muhammad. (2015). Development and validation of the Self-Gifting Consumer Behaviour scale. Journal of Consumer Behaviour: An international research review. 14(3), pp. 165 - 179. https://doi.org/10.1002/cb.1506

Journal article

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