Centre for Health and Social Research
| Type | Department |
|---|---|
| Faculty | Faculty of Health Sciences |
Latest research outputs
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Does theory inform practice in health promotion in Australia?
Jones, Sandra and Donovan, Robert. (2004). Does theory inform practice in health promotion in Australia? Health Education Research. 19(1), pp. 1 - 14. https://doi.org/10.1093/her/cyg002Journal article
Using the nominal group technique to select the most appropriate topics for postgraduate research students' seminars
Jones, Sandra. (2004). Using the nominal group technique to select the most appropriate topics for postgraduate research students' seminars. Journal of University Teaching & Learning Practice. 1(1), pp. 20 - 34.Journal article
Using fear appeals to promote cancer screening : Are we scaring the wrong people?
Jones, Sandra C.. (2004). Using fear appeals to promote cancer screening : Are we scaring the wrong people? In Sullivan Mort, Gillian (Ed.). 2004 Inaugural Australasian Nonprofit Marketing Conference : Perspectives and advances. Canberra, Australian Capital Territory, Australia 23 - 24 Sep 2004 Canberra, Australian Capital Territory: School of Business and Information Management, Faculty of Economics and Commerce, Australian National University. pp. 19-24Conference paper
Special Issue Editorial: Fear Appeals in Social Marketing Campaigns
Jones, Sandra. (2004). Special Issue Editorial: Fear Appeals in Social Marketing Campaigns. Psychology and Marketing. 21(11), pp. 885 - 887.Journal article
Incidental depiction of smoking in Australian young women's magazines : Have we progressed since the 1990s?
Jones, Sandra C.. (2004). Incidental depiction of smoking in Australian young women's magazines : Have we progressed since the 1990s? In Sullivan Mort, Gillian (Ed.). 2004 Inaugural Australasian Nonprofit Marketing Conference : Perspectives and advances. Canberra, Australian Capital Territory, Australia 23 - 24 Sep 2004 Canberra, Australian Capital Territory: School of Business and Information Management, Faculty of Economics and Commerce, Australian National University. pp. 75-79Conference paper
An exploratory study on the effect of positive (warmth appeal) and negative (guilt appeal) print imagery on donation behavior in animal welfare
Haynes, Marcus, Thornton, Jennifer and Jones, Sandra C.. (2004). An exploratory study on the effect of positive (warmth appeal) and negative (guilt appeal) print imagery on donation behavior in animal welfare. Australian and New Zealand Marketing Academy (ANZMAC) Conference 2004. Victoria University, Wellington, New Zealand 29 Nov - 01 Dec 2004 Wellington, New Zealand: Australian and New Zealand Marketing Academy.Conference paper
An exploratory study of older adults' perceptions of DTCA for prescription medications
Jones, Sandra C. and Mullan, Judy. (2004). An exploratory study of older adults' perceptions of DTCA for prescription medications. Australian and New Zealand Marketing Academy (ANZMAC) Conference 2004. Victoria University, Wellington, New Zealand 29 Nov - 01 Dec 2004 Wellington, New Zealand: Australian and New Zealand Marketing Academy.Conference paper
The impact of different types of incentives on re-enrolment in health-management programs
Jones, Sandra. (2004). The impact of different types of incentives on re-enrolment in health-management programs. Australian and New Zealand Marketing Academy (ANZMAC) Conference 2001 : Bridging Marketing Theory and Practice. Albany Campus, Massey University, Auckland, New Zealand 01 - 05 Dec 2001 New Zealand: Australian and New Zealand Marketing Academy. pp. 1 - 6Conference item
Believability of messages about cannabis, cocaine and heroin among never-triers, trier-rejecters and current users of cannabis
Jones, Sandra. (2004). Believability of messages about cannabis, cocaine and heroin among never-triers, trier-rejecters and current users of cannabis. Health Education. 6(4), pp. 344 - 350. https://doi.org/10.1108/09654280410564114Journal article
The influence of magazine advertising on parents' nutrition ratings of food products for children
Jones, Sandra. (2004). The influence of magazine advertising on parents' nutrition ratings of food products for children. Australian and New Zealand Marketing Academy (ANZMAC) Conference 2001 : Bridging Marketing Theory and Practice. Albany Campus, Massey University, Auckland, New Zealand 01 - 05 Dec 2001 New Zealand: Australian and New Zealand Marketing Academy. pp. 1 - 6Conference item
Professional development activities and qualifications of health promotion practitioners in Australia
Jones, Sandra. (2003). Professional development activities and qualifications of health promotion practitioners in Australia. Health Promotion Journal of Australia. 14(1), pp. 8 - 14.Journal article
Evaluation standards and their application to Indigenous programs in Victoria, Australia
Berends, Lynda and Roberts, Bridget. (2003). Evaluation standards and their application to Indigenous programs in Victoria, Australia. Evaluation Journal of Australasia. 3(2), pp. 54 - 59.Journal article
Sexism is in the eye of the beholder: Does the Advertising Standards Board reflect 'community standards'?
Jones, Sandra. (2003). Sexism is in the eye of the beholder: Does the Advertising Standards Board reflect 'community standards'? Australian and New Zealand Academy of Management (ANZAM) Conference. Australia: Australian and New Zealand Marketing Academy. pp. 41 - 47Conference item
Believability and effectiveness of young adult safe-driving messages
Breen, Natalie and Jones, Sandra C.. (2003). Believability and effectiveness of young adult safe-driving messages. Australian and New Zealand Marketing Academy (ANZMAC) Conference 2003. University of South Australia, Adelaide, South Australia, Australia 01 - 03 Dec 2003 Adelaide, South Australia: Australian and New Zealand Marketing Academy. pp. 1977-1983Conference paper
Personality characteristics ascribed to young women who drink alcohol
Jones, Sandra and Rossiter, John R.. (2003). Personality characteristics ascribed to young women who drink alcohol. Drug and Alcohol Review. 22(2), pp. 117 - 123. https://doi.org/10.1080/09595230100100543Journal article
A review of the consistency of breast cancer screening pamphlets produced by health authorities in Australia
Jones, Sandra C.. (2003). A review of the consistency of breast cancer screening pamphlets produced by health authorities in Australia. Health Education. 103(3), pp. 166-176. https://doi.org/10.1108/09654280310472388Journal article
Does gym membership payment method influence physical activity levels?
Jones, Sandra C.. (2003). Does gym membership payment method influence physical activity levels? 32nd European Marketing Academy Conference (EMAC). University of Strathclyde, Glasgow, United Kingdom 20 - 23 May 2003 Glasgow, Scotland: European Marketing Academy.Conference item
The word 'cancer': reframing the context to reduce anxiety arousal
Jones, Sandra. (2003). The word 'cancer': reframing the context to reduce anxiety arousal. Australian and New Zealand Journal of Public Health. 27(3), pp. 291 - 293. https://doi.org/10.1111/j.1467-842X.2003.tb00397.xJournal article
Sex versus romance: effectiveness of women's fragrance ads
Jones, Sandra. (2003). Sex versus romance: effectiveness of women's fragrance ads. 32nd European Marketing Academy Conference (EMAC). University of Strathclyde, Glasgow, United Kingdom 20 - 23 May 2003 Scotland: European Marketing Academy. pp. 140 - 140Conference item
Consumer confusion : Parents nutritional perceptions of food advertisements
Hoang, Christina, Jones, Sandra and Thornton, Jennifer. (2003). Consumer confusion : Parents nutritional perceptions of food advertisements. Australian and New Zealand Marketing Academy (ANZMAC) Conference 2003. University of South Australia, Adelaide, South Australia, Australia 01 - 03 Dec 2003 Adelaide, South Australia: Australian and New Zealand Marketing Academy. pp. 1984-1989Conference paper
Are current social marketing campaigns getting through to undergraduate university students?
Jones, Sandra C.. (2003). Are current social marketing campaigns getting through to undergraduate university students? Australian and New Zealand Marketing Academy (ANZMAC) Conference 2003. University of South Australia, Adelaide, South Australia, Australia 01 - 03 Dec 2003 Adelaide, South Australia: Australian and New Zealand Marketing Academy. pp. 1935-1940Conference paper
Life Imitates Art
Jones, Sandra. (2002). Life Imitates Art. Tobacco Control.Journal article
Summary of Rossiter's article on 'forms of marketing knowledge'
Jones, Sandra. (2002). Summary of Rossiter's article on 'forms of marketing knowledge'. Marketing Theory: an international review. 2(4), pp. 333 - 337. https://doi.org/10.1177/147059310200200402Journal article
Promotion of prescription medicines: A critical review and research agenda
Jones, Sandra. (2002). Promotion of prescription medicines: A critical review and research agenda. Australian and New Zealand Marketing Academy (ANZMAC) Conference 2001 : Bridging Marketing Theory and Practice. Albany Campus, Massey University, Auckland, New Zealand 01 - 05 Dec 2001 Australia: Australian and New Zealand Marketing Academy. pp. 2221 - 2227Conference item
Is experience with one illicit drug associated with perceptions of the believability of anti-drug messages?
Jones, Sandra. (2002). Is experience with one illicit drug associated with perceptions of the believability of anti-drug messages? Australian and New Zealand Marketing Academy (ANZMAC) Conference 2001 : Bridging Marketing Theory and Practice. Albany Campus, Massey University, Auckland, New Zealand 01 - 05 Dec 2001 Portugal: Australian and New Zealand Marketing Academy.Conference item
Self-regulation of alcohol advertising: Is it working for Australia?
Jones, Sandra. (2002). Self-regulation of alcohol advertising: Is it working for Australia? Journal of Public Affairs. 2(3), pp. 153 - 165. https://doi.org/10.1002/pa.105Journal article
Breast cancer detection messages in Australian print media advertising-are they promoting correct information?
Jones, Sandra C. and Rossiter, John R.. (2002). Breast cancer detection messages in Australian print media advertising-are they promoting correct information? 31st European Marketing Academy Conference (EMAC). University of Minho, Braga, Portugal 28 - 31 May 2002 Braga, Portugal: European Marketing Academy. pp. 1-5Conference paper
The applicability of commercial advertising theory to social marketing: Two case studies of current Australian social marketing campaigns
Jones, Sandra and Rossiter, John R.. (2002). The applicability of commercial advertising theory to social marketing: Two case studies of current Australian social marketing campaigns. Social Marketing Quarterly. 8(1), pp. 6 - 18. https://doi.org/10.1080/15245000212540Journal article
Tobacco point of sale advertising increases positive brand user imagery
Jones, Sandra. (2002). Tobacco point of sale advertising increases positive brand user imagery. Tobacco Control. 11(3), pp. 191 - 194. https://doi.org/10.1136/tc.11.3.191Journal article
Marlboro's marketing in Western Europe: Is it Ethical?
Jones, Sandra. (2002). Marlboro's marketing in Western Europe: Is it Ethical? Australian and New Zealand Marketing Academy (ANZMAC) Conference 2001 : Bridging Marketing Theory and Practice. Albany Campus, Massey University, Auckland, New Zealand 01 - 05 Dec 2001 Australia: Australian and New Zealand Marketing Academy. pp. 3431 - 3437Conference item
Messages in alcohol advertising targeted to youth
Jones, Sandra. (2001). Messages in alcohol advertising targeted to youth. Australian and New Zealand Journal of Public Health. 25(2), pp. 126 - 131. https://doi.org/10.1111/j.1753-6405.2001.tb01833.xJournal article
Screening for prostate cancer: A consideration of screening factors in comparison to screening for breast cancer
Jones, Sandra. (2001). Screening for prostate cancer: A consideration of screening factors in comparison to screening for breast cancer. Cancer Forum. 25(2), pp. 115 - 120.Journal article
A review of the consistency of pamphlets promoting mammographic screening in Australia
Jones, Sandra C.. (2001). A review of the consistency of pamphlets promoting mammographic screening in Australia. Australian and New Zealand Marketing Academy (ANZMAC) Conference 2001 : Bridging Marketing Theory and Practice. Albany Campus, Massey University, Auckland, New Zealand 01 - 05 Dec 2001 Auckand, New Zealand: College of Business, Massey University.Conference item
Believability of anti-drug advertising as a function of marijuana usage experience
Jones, Sandra C. and Rossiter, John R.. (2001). Believability of anti-drug advertising as a function of marijuana usage experience. Australian and New Zealand Marketing Academy (ANZMAC) Conference 2001 : Bridging Marketing Theory and Practice. Albany Campus, Massey University, Auckland, New Zealand 01 - 05 Dec 2001 Auckland, New Zealand: Australian and New Zealand Marketing Academy.Conference paper
Regulation of Alcohol Advertising in Australia: Case Study of a Failure
Jones, Sandra. (2001). Regulation of Alcohol Advertising in Australia: Case Study of a Failure. Australian and New Zealand Marketing Academy (ANZMAC) Conference 2001 : Bridging Marketing Theory and Practice. Albany Campus, Massey University, Auckland, New Zealand 01 - 05 Dec 2001 New Zealand: Australian and New Zealand Marketing Academy.Conference item
The Decline of Ethics or the Failure of Self-Regulation? The Case of Alcohol Advertising
Jones, Sandra. (2000). The Decline of Ethics or the Failure of Self-Regulation? The Case of Alcohol Advertising. Australian and New Zealand Marketing Academy (ANZMAC) Conference 2001 : Bridging Marketing Theory and Practice. Albany Campus, Massey University, Auckland, New Zealand 01 - 05 Dec 2001 New Zealand: Australian and New Zealand Marketing Academy. pp. 595 - 599Conference item
Applying the Rossiter-Percy Model to social marketing communications
Rossiter, John R., Donovan, Robert J. and Jones, Sandra C.. (2000). Applying the Rossiter-Percy Model to social marketing communications. Australian and New Zealand Marketing Academy (ANZMAC) Conference 2000. Griffith University, Gold Coast, Queensland, Australia 28 Nov - 01 Dec 2000 Gold Coast, Queensland: Australian and New Zealand Marketing Academy. pp. 1073-1078Conference paper
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