Marlboro's marketing in Western Europe: Is it Ethical?
Conference item
Jones, Sandra. (2002). Marlboro's marketing in Western Europe: Is it Ethical? Australian and New Zealand Marketing Academy (ANZMAC) Conference 2001 : Bridging Marketing Theory and Practice. Albany Campus, Massey University, Auckland, New Zealand 01 - 05 Dec 2001 Australia: Australian and New Zealand Marketing Academy. pp. 3431 - 3437
Authors | Jones, Sandra |
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Year | 2002 |
Journal | Australian and New Zealand Marketing Academy |
Publisher | Australian and New Zealand Marketing Academy |
Page range | 3431 - 3437 |
Research Group | Centre for Health and Social Research |
Place of publication | Australia |
Permalink -
https://acuresearchbank.acu.edu.au/item/85qwq/marlboro-s-marketing-in-western-europe-is-it-ethical
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