The Changing Identities of British Airways

Conference item


Stuart, Helen Joyce and Balmer, John. (2004) The Changing Identities of British Airways. In Professor James Wiley (Ed.). Wellington, New Zealand: ANZMAC 2004. pp. 1 - 6
AuthorsStuart, Helen Joyce and Balmer, John
KeywordsBusiness and Management not elsewhere classified;--Secondary education
Year2004
JournalANZMAC 2004 conference proceedings
PublisherANZMAC 2004
Open accessOpen access
Page range1 - 6
ISBN475122143
Research GroupPeter Faber Business School
Place of publicationWellington, New Zealand
EditorsProfessor James Wiley
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