Joy Parkinson


Contact categoryResearcher
Job titleAssociate Dean (Research and Enterprise)
Research instituteFaculty of Law and Business
Faculty of Law and Business

Research outputs

Using an integrated social cognition model to identify the determinants of QR code check-in compliance behaviors in the COVID-19 pandemic
Mac, Thi Nhung, Phipps, Daniel J., Parkinson, Joy, Cassimatis, Mandy and Hamilton, Kyra. (2023). Using an integrated social cognition model to identify the determinants of QR code check-in compliance behaviors in the COVID-19 pandemic. Journal of Health Psychology. pp. 1-15. https://doi.org/10.1177/13591053231209880

Journal article

Health action process approach : Promoting physical activity, and fruit and vegetable intake among Australian adults
Parkinson, Joy, Hannan, Thomas, McDonald, Nicole, Moriarty, Stephanie, Nguyen, Tuyet-Mai and Hamilton, Kyra. (2023). Health action process approach : Promoting physical activity, and fruit and vegetable intake among Australian adults. Health Promotion International. 38(4), pp. 1-12. https://doi.org/10.1093/heapro/daad095

Journal article

Why “mealtime chatter matters” : A process evaluation of a preventive health brief intervention
Norton, Lyza, Parkinson, Joy, Harris, Neil and Hart, Laura. (2023). Why “mealtime chatter matters” : A process evaluation of a preventive health brief intervention. Health Marketing Quarterly. pp. 1-16. https://doi.org/10.1080/07359683.2023.2219512

Journal article

Disordered eating prevention : Co-designing a brief intervention for use in Community Child Health Services
Norton, Lyza, Parkinson, Joy, Harris, Neil and Hart, Laura M.. (2023). Disordered eating prevention : Co-designing a brief intervention for use in Community Child Health Services. Health Marketing Quarterly. pp. 1-22. https://doi.org/10.1080/07359683.2023.2220511

Journal article

Examining the feasibility of a brief parent intervention designed to promote positive food communication with infants
Norton, Lyza, Parkinson, Joy, MacGuinness, Margaret, Harris, Neil and Hart, Laura. (2023). Examining the feasibility of a brief parent intervention designed to promote positive food communication with infants. Pilot and Feasibility Studies. 9(1), p. Article 93. https://doi.org/10.1186/s40814-023-01328-9

Journal article

The Collaborative Service Design Playbook to plan, design, and implement sustainable health services for impact
Parkinson, Joy, Clark, Kristen and McIntosh, Tegan. (2023). The Collaborative Service Design Playbook to plan, design, and implement sustainable health services for impact. Health Marketing Quarterly. pp. 1-22. https://doi.org/10.1080/07359683.2023.2211853

Journal article

Co-creating and evaluating social marketing programs : A living lab approach
Saleme, Pamela, Dietrich, Timo, Pang, Bo and Parkinson, Joy. (2023). Co-creating and evaluating social marketing programs : A living lab approach. Journal of Social Marketing. 13(3), pp. 399-418. https://doi.org/10.1108/JSOCM-06-2022-0124

Journal article

Community organising frameworks, models, and processes to improve health : A systematic scoping review
Kadariya, Shanti, Ball, Lauren, Chua, David, Ryding, Henriette, Hobby, Julie, Marsh, Julie, Bartrim, Karly, Mitchell, Lana and Parkinson, Joy. (2023). Community organising frameworks, models, and processes to improve health : A systematic scoping review. International Journal of Environmental Research and Public Health. 20(7), p. Article 5341. https://doi.org/10.3390/ijerph20075341

Journal article

Creating an implementation enhancement plan for a digital patient fall prevention platform using the CFIR-ERIC approach : A qualitative study
Delaforce, Alana, Li, Jane, Grujovski, Melisa, Parkinson, Joy, Richards, Paula, Fahy, Michael, Good, Norman and Jayasena, Rajiv. (2023). Creating an implementation enhancement plan for a digital patient fall prevention platform using the CFIR-ERIC approach : A qualitative study. International Journal of Environmental Research and Public Health. 20(5), p. Article 3794. https://doi.org/10.3390/ijerph20053794

Journal article

An integrative literature review of interventions to protect people with disabilities from domestic and family violence
Saleme, Pamela, Seydel, Tori, Pang, Bo, Deshpande, Sameer and Parkinson, Joy. (2023). An integrative literature review of interventions to protect people with disabilities from domestic and family violence. International Journal of Environmental Research and Public Health. 20(3), p. Article 2145. https://doi.org/10.3390/ijerph20032145

Journal article

Promoting adherence to stroke secondary prevention behaviours by imparting behaviour change skills : Protocol for a single-arm pilot trial of Living Well After Stroke
Smith, Stephanie, Parkinson, Joy, Caitens, Thomas, Sanders, Andrea, Murphy, Lisa and Hamilton, Kyra. (2023). Promoting adherence to stroke secondary prevention behaviours by imparting behaviour change skills : Protocol for a single-arm pilot trial of Living Well After Stroke. BMJ Open. 13(1), p. Article e068003. https://doi.org/10.1136/bmjopen-2022-068003

Journal article

Using a Collective Impact framework to evaluate an Australian health alliance for improving health outcomes
Parkinson, Joy, Hannan, Thomas, McDonald, Nicole, Moriarty, Stephanie, Nguyen, Mai and Ball, Lauren. (2022). Using a Collective Impact framework to evaluate an Australian health alliance for improving health outcomes. Health Promotion International. 37(6), pp. 1-12. https://doi.org/10.1093/heapro/daac148

Journal article

Effectiveness of interventions to improve health behaviours of health professionals : A systematic review
Hobby, Julie, Crowley, Jennifer, Barnes, Katelyn A., Mitchell, Lana, Parkinson, Joy and Ball, Lauren. (2022). Effectiveness of interventions to improve health behaviours of health professionals : A systematic review. BMJ Open. 12(9), p. Article e058955. https://doi.org/10.1136/bmjopen-2021-058955

Journal article

Changes in health behaviours in adults at-risk of chronic disease : Primary outcomes from the My health for life program
Seib, Charrlotte, Moriarty, Stephanie, McDonald, Nicole, Anderson, Debra and Parkinson, Joy. (2022). Changes in health behaviours in adults at-risk of chronic disease : Primary outcomes from the My health for life program. BMC Public Health. 22(1), p. Article 1648. https://doi.org/10.1186/s12889-022-14056-1

Journal article

Evaluation of the social impact of marketing
Parkinson, Joy and Naidu, Jay. (2022). Evaluation of the social impact of marketing. In The Routledge Companion To Marketing And Society pp. 69-90 Routledge. https://doi.org/10.4324/9781003028079-7

Book chapter

A socio-cognitive review of healthy eating programs in Australian Indigenous communities
Harris, Jessica, Carins, Julia, Parkinson, Joy and Bodle, Kerry. (2022). A socio-cognitive review of healthy eating programs in Australian Indigenous communities. International Journal of Environmental Research and Public Health. 19(15), p. Article 9314. https://doi.org/10.3390/ijerph19159314

Journal article

Rethinking customer engagement design : Using customer-mobilized engagement (CME) to grow business networks
Davey, Janet, O'Brien, Ingrid, Ouschan, Robyn and Parkinson, Joy. (2022). Rethinking customer engagement design : Using customer-mobilized engagement (CME) to grow business networks. Industrial Marketing Management. 105, pp. 453-466. https://doi.org/10.1016/j.indmarman.2022.07.001

Journal article

Influencer marketing : Sponsorship disclosure and value co-creation behaviour
Bu, Yi, Parkinson, Joy and Thaichon, Park. (2022). Influencer marketing : Sponsorship disclosure and value co-creation behaviour. Marketing Intelligence and Planning. 40(7), pp. 854-870. https://doi.org/10.1108/MIP-09-2021-0310

Journal article

Exploring health professionals’ perceptions of how their own diet influences their self-efficacy in providing nutrition care
Hobby, Julie, Parkinson, Joy and Ball, Lauren. (2022). Exploring health professionals’ perceptions of how their own diet influences their self-efficacy in providing nutrition care. Psychology and Health. pp. 1-16. https://doi.org/10.1080/08870446.2022.2069246

Journal article

Multicomponent approaches to promoting healthy behaviours in people with Type 2 diabetes : An integrative review
Darcy, Morgan, Parkinson, Joy, Ball, Lauren, Norton, Lyza and Hobby, Julie. (2023). Multicomponent approaches to promoting healthy behaviours in people with Type 2 diabetes : An integrative review. Health Promotion International. 38(3), pp. 1-25. https://doi.org/10.1093/heapro/daac042

Journal article

Parental food communication and child eating behaviours : A systematic literature review
Norton, Lyza, Parkinson, Joy, Harris, Neil, Darcy, Morgan and Hart, Laura. (2023). Parental food communication and child eating behaviours : A systematic literature review. Health Promotion Journal of Australia. 34(2), pp. 366-378. https://doi.org/10.1002/hpja.604

Journal article

Geographic remoteness and socioeconomic disadvantage reduce the supportiveness of food and physical activity environments in Australia
Darcy, Morgan, Parkinson, Joy, McDonald, Nicole, Moriarty, Stephanie, Kadariya, Shanti and Sapkota, Diksha. (2022). Geographic remoteness and socioeconomic disadvantage reduce the supportiveness of food and physical activity environments in Australia. Australian and New Zealand Journal of Public Health. 46(3), pp. 346-353. https://doi.org/10.1111/1753-6405.13227

Journal article

A multi-component evaluation framework of a state-wide preventive health program : My health for life
Parkinson, Joy, McDonald, Nicole, Seib, Charrlotte, Moriarty, Stephanie and Anderson, Debra. (2022). A multi-component evaluation framework of a state-wide preventive health program : My health for life. Health Promotion Journal of Australia. 33(S1), pp. 271-277. https://doi.org/10.1002/hpja.591

Journal article

Postpartum nutrition : Guidance for general practitioners to support high-quality care
Ball, Lauren, de Jersey, Susan, Parkinson, Joy, Vincze, Lisa and Wilkinson, Shelley. (2022). Postpartum nutrition : Guidance for general practitioners to support high-quality care. Australian Journal of General Practice. 51(3), pp. 123-128. https://doi.org/10.31128/AJGP-09-21-6151

Journal article

Influencer marketing : Homophily, customer value co-creation behaviour and purchase intention
Bu, Yi, Parkinson, Joy and Thaichon, Park. (2022). Influencer marketing : Homophily, customer value co-creation behaviour and purchase intention. Journal of Retailing and Consumer Services. 66, p. Article 102904. https://doi.org/10.1016/j.jretconser.2021.102904

Journal article

Personal goals in consumers' adoption of mHealth services
Schuster, Lisa and Parkinson, Joy. (2022). Personal goals in consumers' adoption of mHealth services. Journal of Service Theory and Practice. 32(1), pp. 30-51. https://doi.org/10.1108/JSTP-11-2020-0245

Journal article

Have farmers had enough of experts?
Rust, Niki A., Stankovics, Petra, Jarvis, Rebecca M., Morris-Trainor, Zara, de Vries, Jasper R., Ingram, Julie, Mills, Jane, Glikman, Jenny A., Parkinson, Joy, Toth, Zoltan, Hansda, Regina, McMorran, Rob, Glass, Jayne and Reed, Mark S.. (2022). Have farmers had enough of experts? Environmental Management. 69(1), pp. 31-44. https://doi.org/10.1007/s00267-021-01546-y

Journal article

What factors predict the use of coercive food parenting practices among mothers of young children? An examination of food literacy, disordered eating and parent demographics
Norton, Lyza, Parkinson, Joy, Harris, Neil and Hart, Laura M.. (2021). What factors predict the use of coercive food parenting practices among mothers of young children? An examination of food literacy, disordered eating and parent demographics. International Journal of Environmental Research and Public Health. 18(19), p. Article 10538. https://doi.org/10.3390/ijerph181910538

Journal article

Design of a digital game intervention to promote socio-emotional skills and prosocial behavior in children
Saleme, Pamela, Dietrich, Timo, Pang, Bo and Parkinson, Joy. (2021). Design of a digital game intervention to promote socio-emotional skills and prosocial behavior in children. Multimodal Technologies and Interaction. 5(10), p. Article 58. https://doi.org/10.3390/mti5100058

Journal article

Online third places : Supporting well-being through identifying and managing unintended consequences
Parkinson, Joy, Schuster, Lisa and Mulcahy, Rory. (2022). Online third places : Supporting well-being through identifying and managing unintended consequences. Journal of Service Research. 25(1), pp. 108-125. https://doi.org/10.1177/10946705211018860

Journal article

Preventing littering : It’s not all about sticks!
Almosa, Yara, Parkinson, Joy and Rundle-Thiele, Sharyn. (2022). Preventing littering : It’s not all about sticks! Journal of Nonprofit and Public Sector Marketing. 34(4), pp. 371-394. https://doi.org/10.1080/10495142.2020.1865236

Journal article

Meeting of the minds : Research priorities for value co-creation in dialogical conferences
Parkinson, Joy and Davey, Janet. (2020). Meeting of the minds : Research priorities for value co-creation in dialogical conferences. Journal of Services Marketing. 35(4), pp. 401-411. https://doi.org/10.1108/JSM-06-2020-0207

Journal article

Understanding breastfeeding behaviours : A cross-sectional analysis of associated factors in Ireland, the United Kingdom and Australia
Gallegos, Danielle, Parkinson, Joy, Duane, Sinead, Domegan, Christine, Jansen, Elena and Russell-Bennett, Rebekah. (2020). Understanding breastfeeding behaviours : A cross-sectional analysis of associated factors in Ireland, the United Kingdom and Australia. International Breastfeeding Journal. 15(1), p. Article 103. https://doi.org/10.1186/s13006-020-00344-2

Journal article

Prosocial digital games for youth : A systematic review of interventions
Saleme, Pamela, Pang, Bo, Dietrich, Timo and Parkinson, Joy. (2020). Prosocial digital games for youth : A systematic review of interventions. Computers in Human Behavior Reports. 2, p. Article 100039. https://doi.org/10.1016/j.chbr.2020.100039

Journal article

MAKE IT COUNT 2018 : Industry Case Study
Knox, Kathy, Parkinson, Joy, Ahani, Ali and Neilsen, Filippa. (2021). MAKE IT COUNT 2018 : Industry Case Study. In Broadening Cultural Horizons in Social Marketing: Comparing Case Studies from Asia-Pacific pp. 153-177 Springer Singapore. https://doi.org/10.1007/978-981-15-8517-3_8

Book chapter

Unpalatable food for thought : Let marketing research guide effective public obesity interventions
Holden, Stephen S., Zlatevska, Natalina, Parkinson, Joy, Cadario, Romain, Dubelaar, Chris, Lei, Jing, Moore, Elizabeth, Sayarh, Nada, Van Kerckhove, Anneleen and Werle, Carolina. (2021). Unpalatable food for thought : Let marketing research guide effective public obesity interventions. Obesity Reviews. 22(2), p. Article e13141. https://doi.org/10.1111/obr.13141

Journal article

Digital content marketing as a catalyst for e-WOM in food tourism
Bu, Yi, Parkinson, Joy and Thaichon, Park. (2021). Digital content marketing as a catalyst for e-WOM in food tourism. Australasian Marketing Journal. 29(2), pp. 142-154. https://doi.org/10.1016/j.ausmj.2020.01.001

Journal article

A gamified approach to promoting empathy in children
Saleme, Pamela, Dietrich, Timo, Pang, Bo and Parkinson, Joy. (2020). A gamified approach to promoting empathy in children. Journal of Social Marketing. 10(3), pp. 321-337. https://doi.org/10.1108/JSOCM-11-2019-0204

Journal article

When less is more : The impact of macro and micro social media influencers’ disclosure
Kay, Samantha, Mulcahy, Rory and Parkinson, Joy. (2020). When less is more : The impact of macro and micro social media influencers’ disclosure. Journal of Marketing Management. 36(3-4), pp. 248-278. https://doi.org/10.1080/0267257X.2020.1718740

Journal article

The role of health locus of control in value co-creation for standardized screening services
Davey, Janet, Herbst, Judith, Johns, Raechel, Parkinson, Joy, Russell-Bennett, Rebekah and Zainuddin, Nadia. (2020). The role of health locus of control in value co-creation for standardized screening services. Journal of Service Theory and Practice. 30(1), pp. 31-55. https://doi.org/10.1108/JSTP-08-2018-0180

Journal article

A transformative valueco-creation framework foronline services
Parkinson, Joy, Mulcahy, Rory Francis, Schuster, Lisa and Taiminen, Heini. (2019). A transformative valueco-creation framework foronline services. Journal of Service Theory and Practice. 29(3), pp. 353-374. https://doi.org/10.1108/JSTP-04-2018-0098

Journal article

Generating new directions for reducing dog and koala interactions : A social marketing formative research study
Rundle-Thiele, Sharyn, Pang, Bo, Knox, Kathy, David, Patricia, Parkinson, Joy and Hussenoeder, Felix. (2019). Generating new directions for reducing dog and koala interactions : A social marketing formative research study. Australasian Journal of Environmental Management. 26(2), pp. 173-187. https://doi.org/10.1080/14486563.2019.1599740

Journal article

Reducing health inequalities trough digital options in mental health : A physician’s perspective
Taiminen, Heini M., Saraniemi, Saila, Joffe, Grigori, Stenberg, Jan-Henry and Parkinson, Joy. (2019). Reducing health inequalities trough digital options in mental health : A physician’s perspective. Health Marketing Quarterly. 36(2), pp. 93-106. https://doi.org/10.1080/07359683.2019.1575059

Journal article

Engaging the dog owner community in the design of an effective koala aversion program
David, Patricia, Rundle-Thiele, Sharyn, Pang, Bo, Knox, Kathy, Parkinson, Joy and Hussenoeder, Felix. (2019). Engaging the dog owner community in the design of an effective koala aversion program. Social Marketing Quarterly. 25(1), pp. 55-68. https://doi.org/10.1177/1524500418821583

Journal article

Incorporating digital self-services into integrated mental health care : A physician’s perspective
Taiminen, Heini Sisko Maarit, Saraniemi, Saila and Parkinson, Joy. (2018). Incorporating digital self-services into integrated mental health care : A physician’s perspective. European Journal of Marketing. 52(11), pp. 2234-2250. https://doi.org/10.1108/EJM-02-2017-0158

Journal article

Developing the UNICEF Malawi school handwashing program
Parkinson, Joy, Mkandawire, Philip C., Dietrich, Timo, Badejo, Abi, Kadir, Mohammad and Tembo, Violet. (2018). Developing the UNICEF Malawi school handwashing program. Social Marketing Quarterly. 24(2), pp. 74-88. https://doi.org/10.1177/1524500418766355

Journal article

Just how prepared are you? An application of marketing segmentation and theory of planned behavior for disaster preparation
Daellenbach, Kate, Parkinson, Joy and Krisjanous, Jayne. (2018). Just how prepared are you? An application of marketing segmentation and theory of planned behavior for disaster preparation. Journal of Nonprofit and Public Sector Marketing. 30(4), pp. 413-443. https://doi.org/10.1080/10495142.2018.1452830

Journal article

Lifestyle interventions for improving health and health behaviours in women with type 2 diabetes : A systematic review of the literature 2011–2017
Seib, Charrlotte, Parkinson, Joy, McDonald, Nicole, Fujihira, Haruka, Zietek, Stephanie and Anderson, Debra. (2018). Lifestyle interventions for improving health and health behaviours in women with type 2 diabetes : A systematic review of the literature 2011–2017. Maturitas. 111, pp. 1-14. https://doi.org/10.1016/j.maturitas.2018.02.008

Journal article

Challenging the planned behavior approach in social marketing : Emotion and experience matter
Parkinson, Joy, Russell-Bennett, Rebekah and Previte, Josephine. (2018). Challenging the planned behavior approach in social marketing : Emotion and experience matter. European Journal of Marketing. 52(3-4), pp. 837-865. https://doi.org/10.1108/EJM-05-2016-0309

Journal article

Alcohol warning label awareness and attention : A multi-method study
Pham, Cuong, Rundle-Thiele, Sharyn, Parkinson, Joy and Li, Shanshi. (2018). Alcohol warning label awareness and attention : A multi-method study. Alcohol and Alcoholism. 53(1), pp. 39-45. https://doi.org/10.1093/alcalc/agx087

Journal article

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